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AI Video Talking Points for Your Next New Marketing Job Interview
April 2, 2024
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How To Use AI To Organize Content And Accelerate The Customer Journey
September 6, 2023
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Unleashing The Power Of Video In Industry Trade Shows and Conferences
July 10, 2023
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How to use video to differentiate your technology solution
December 12, 2019
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Vimeo Enterprise: A new platform to manage video at scale
September 12, 2019
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Six MORE technology video best practices for those who aren’t sure they know how to make a video
August 15, 2019
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5 steps to save time and money producing technology solution videos
February 5, 2019
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Why you need new types of video: all marketing is consumer marketing
April 30, 2018
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![Buying committee is an opportunity for video for the customer journey.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:236/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2018/01/committee-canstockphoto1372038.jpg)
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![Engineers look at tech solution videos in conjunction with many different kinds of content.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:105/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2017/12/innovation-2933014_1280.jpg)
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![2-Minute Explainer image: How to structure video content for sales engagement to make it as scannable as text.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:212/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2017/05/silhouettes-with-play-buttons-1.jpg)
3 innovative ways to structure video content for sales engagement
May 10, 2017
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![Happy customer inspired by video content for sales enablement.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:234/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2017/04/adult-1260380_640.jpg)
![By focusing video on the customer experience, you end up with a better-integrated content marketing strategy, not a a better video marketing strategy.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:200/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2017/04/116-strategy-network-1989141_640.jpg)
![B2B marketing video should make people feel smart.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:213/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2017/03/115-emoticons_1280.jpg)
![Try watching video through the customer's eyes to understand video as customer experience. It's not easy.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:192/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2017/03/eyes-141363_640.jpg)
![Chatbot-ready video account-based marketing](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:300/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2017/02/robot_chat-2.jpg)
![Technology marketing video should be at least as helpful as a chatbot.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:217/h:300/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2017/01/113_I-have-questions.jpg)
Try a conversational approach to technology marketing video.
February 2, 2017
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![2017 B2B Video Marketing Trends open up new opportunities for increasing customer engagement and improving the customer experience.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:200/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2017/01/112-advantage-board-761586_1280.jpg)
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![Tech marketing videos that feature business and technical processes can come across as dull unless they are structured to tell a story. Diagrams write the story for you!](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:232/h:300/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/12/108_factory-diagram-1.png)
Make a better tech marketing explainer video. Start with a diagram.
December 8, 2016
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![Part of the art making B2B video for marketing tech solutions is taking the audience seriously. www.canstockphoto.com](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:200/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/11/107_serious_guy_portrait6f2-1.jpg)
![People are easily bored technology solution webinars that fail to recognize that viewers are in a hurry to learn something.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:200/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/11/106_bored-272675_1280-1.jpg)
![With the rise of interactive video, there are lots of new ways to use video for lead nurturing](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:212/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/11/nurture_button-1.jpg)
Videos for lead nurturing? They can do a lot more than you think.
November 2, 2016
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![Clickable objects make interactive video a much more engaging sales tool for business development](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:178/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/10/interactive_video-1.jpg)
Don’t miss out on this new kind of video for business development
October 28, 2016
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![The big fail with ordinary marketing videos is not generating click-throughs or customer data. Interactive web videos do both.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:223/h:300/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/10/103_fail2-1.jpg)
Marketing video’s big fail. And how interactive web video succeeds.
October 21, 2016
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![The best explainer video animation may not need characters and don't need to be 100% animated.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:270/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/10/Film-countdown-5-1-1.jpg)
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!["Delightfully nerdy" is a great explainer storytelling style for tech buyers.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:212/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/09/97_nerd_painting-1.jpg)
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“Delightfully nerdy” storytelling styles for high-tech marketing videos
September 22, 2016
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![The introduction of Apple's iOS 10 platform will affect the future of tech marketing videos in ways that are hard to predict -- but that we should start to figure out how to anticipate now.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:199/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/09/95_Illustration_sign_future-1.jpg)
The future of tech marketing video is closer than you think
September 13, 2016
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Why hire a pro to produce your tech solution marketing video?
August 31, 2016
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![Virtual reality in tech videos?](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:200/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/08/93-vr_glasses.jpg)
![Enthusiasm comes across in any video, but it's not often on view in technology marketing videos. Make it work for you in subject matter expert videos.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:200/h:300/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/08/91_b2c-1.jpg)
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![Video content for tech buyers should recognize that most don't want to be marketed to. They are looking for ideas.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:200/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/07/91_social_tech_woman.jpg)
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![Don't be a video content marketing underachiever. It pays to surround 2-Minute Explainer videos with additional video content](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:180/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/06/underachiever-1.jpg)
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Write a better explainer video script with help from Microsoft Office
April 1, 2016
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Add these 5 tips to your technology marketing video best-practices checklist
March 16, 2016
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![In explainer video production, subject matter expert interviews are an important resource.](https://mltneuc22a8c.i.optimole.com/cb:XwMM.278e0/w:300/h:200/q:mauto/f:best/https://techbizvideo.com/wp-content/uploads/2016/01/idea-1296140_1280.jpg)
Explainer video production questions for subject matter experts
January 28, 2016
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Top explainer marketing videos work by reducing “cognitive load”
January 7, 2016
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Explainer video scripting: don’t tell buyers stuff — give them a vision
January 7, 2015
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Should sales or marketing be responsible for a sales enablement video?
December 17, 2014
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Content marketers are forgetting sales enablement. Here’s why.
December 12, 2014
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Most B2B marketing videos don’t support the buyer’s journey
September 5, 2014
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