Produce more lead-generating and funnel-filling video

Marketers are missing opportunities to produce more lead-generating and funnel-filling video at lower cost. They just need to look at video from a different point of view. What stands in the way of producing more videos? A technology solutions company we have worked with asked us to gear up to produce 70-100(!) 2-Minute Explainer videos […]

Don’t forget sales when producing explainer videos

I recently did a podcast with Joshua Feinberg, an interesting guy and certified HubSpot partner, whose company, SPHomeRun,  helps IT service providers (Cloud, MSP, Consulting, Repair, etc.) with inbound marketing. One of the subjects we covered was the value of talking to sales reps — people who actually talk to customers — when planning a video […]