Technology marketing’s top video content challenges
Video can be used effectively to address the top challenges for marketers: creating content that appeals to multi-level roles, differentiating solutions, and communicating complex concepts.
Marketers say that it’s getting easier to reach target audiences. And that audiences are happy to get good content. But, big challenges remain. The biggest challenges, according to a recent Content Marketing Institute Survey, are Creating content that appeals to multi-level roles Differentiating solutions Communicating complex concepts 64% of the marketers surveyed say they are […]
