3 innovative ways to structure video content for sales engagement

2-Minute Explainer image: How to structure video content for sales engagement to make it as scannable as text.

1.   Add video to non-video assets There’s no getting around the fact that that text is cheap and efficient. That’s why most online “content” is text. To scope out a solution, you can skim text. You can skim video, too, if it’s interactive, or offered in bite-size chunks.  (I wouldn’t call anything longer than […]